Book Review of: ISTVAN KECSKES, Pragmatica interculturală

traducere de Mihaela Gheorghe, Răzvan Săftoiu și Andra Vasilescu, Brașov: Editura Universității Transilvania din Brașov, 2024, 316 p., ISBN 978-606-19-1756-3

Abstract

Istvan Kecskes’ book, Intercultural Pragmatics, published in 2014 by Oxford University Press, constitutes a comprehensive framework for understanding how meaning is created and interpreted in communication between people from different cultural and linguistic backgrounds. The book presents a critique of traditional, monolingual-centric models of pragmatics and proposes an alternative approach that integrates both a sociocultural and a cognitive perspective. Amongst its main objectives, we can mention the reframing of pragmatics so as to better explain and account for multilingual and intercultural communication and the development of the  sociocognitive approach as a theoretical foundation for intercultural pragmatics. Its main strength resides in the fact that it is shaped both as a theoretical and practical guide for comprehending and analyzing the complexities of communication in a multicultural and multilingual world.